Write Your Homepage In Half An Hour
In less than 30 minutes you'll have a tiny but mighty sentence that will have the right people flocking to work with you.
“If you can’t write your idea for a movie on the back of a business card, you ain’t got a movie"
In a world where you’ve got seconds to make a great first impression, you want potential clients or customers to ‘get’ what you have to offer – and fast.
This mini-course will help you do exactly that.
Just answer the questions and in less than 30 minutes you’ll have a pithy sentence that makes your ideal customers super-keen to work with you.
Sounds cool, no?
Let's do this!
I’m an award winning copywriter and brand strategist. I’ve been developing brand personality and messaging strategies for the likes of the BBC, MTV and the UK Government, as well as hundreds of innovative small businesses, for well over a decade. My mission is to extract and distill that special something only you have and then express in ways your customers connect with and act on. My weaknesses are coffee, dark chocolate and good gin. I always like being as cosy as possible.
StartStep 1: Anchor your sentence in simple terms
StartStep 2: Who do you serve?
StartStep 3: How do you help?
StartStep 4: What does this mean?
StartStep 5: Why does it matter?
StartStep 6: Assemble the homepage sentence!
StartStep 7: Invite action
StartExamples of tiny, mighty sentences in the wild...